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Not that there’s any alternative in this day and age. ‘Performative’ pledges—overnight, the Black Lives Matter movement has changed the ability of millions of citizen-consumers to critique the chasms of intent hidden in corporate language. Meanwhile, creative directors who’ve been kept at an ivory tower distance from production are now increasingly expected to be able to talk cogently about sustainability policies in the same breath as the Flamingo Buckle Up Buttercup You Just Flipped My Witch Switch Halloween Shirt of their concepts, casting, and designs du jour. If someone is talking romantically about a special jacquard or a gorgeous double-faced cashmere coat, they are likely to be asked follow-ups on where the fibers originated and who sewed the pieces. Fashion journalists (myself included) are also needing to self-reeducate.